January 16, 2007

Kosmix beats Google at finding cure for obscure ailment

An article today (Jan 16, 2007) talked about how a doctor had turned to Google Scholar to find a treatment for death-cap mushrooms. This clearly demonstrates how the web can help medical professionals find answers to obscure problems.
However, the doctor could have saved hours of research by using focused Health vertical search engines. Kosmix helped give the answer in about 5 seconds, compared to the several hours the doctor spent on Google Scholar.

(Click on the link below to see Kosmix’s results for “death cap mushrooms”, and then click on “View All Related Topics” to see Silibinin as the first drug displayed)

Death Cap Mushrooms

In the words of David Utter, the author of the article, “Vertical search has been growing in importance, but it hasn’t broken through to the mainstream like Google has. Hopefully more medical professionals will learn of and utilize options like Kosmix”, specially for diagnosing obscure cases.

The full article can be found here:
http://www.webpronews.com/topnews/topnews/wpn-60-20070116KosmixHealthlineHadDeathCapCure.html

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