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   <title>Kosmix Blog</title>
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   <id>tag:blog.kosmix.com,2008://3</id>
   <updated>2008-08-19T19:24:01Z</updated>
   <subtitle>The Official Kosmix Blog</subtitle>
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<entry>
   <title>Kosmix RightHealth and MarketIntellNow</title>
   <link rel="alternate" type="text/html" href="http://blog.kosmix.com/2008/08/kosmix_righthealth_and_marketi.html" />
   <id>tag:blog.kosmix.com,2008://3.119</id>
   
   <published>2008-08-19T19:19:50Z</published>
   <updated>2008-08-19T19:24:01Z</updated>
   
   <summary>MarketIntellNow recently interviewed Kosmix RightHealth on a variety of areas. We&apos;re lazy-linking to it here so you can read it at your leisure. http://marketintellnow.blogspot.com/2008/08/interview-with-righthealth.html...</summary>
   <author>
      <name>Saumil</name>
      
   </author>
   
   
   <content type="html" xml:lang="en" xml:base="http://blog.kosmix.com/">
      <![CDATA[MarketIntellNow recently interviewed Kosmix RightHealth on a variety of areas. We're lazy-linking to it here so you can read it at your leisure. 

<a href="http://marketintellnow.blogspot.com/2008/08/interview-with-righthealth.html">http://marketintellnow.blogspot.com/2008/08/interview-with-righthealth.html</a>]]>
      
   </content>
</entry>
<entry>
   <title>Updates to RightHealth Home</title>
   <link rel="alternate" type="text/html" href="http://blog.kosmix.com/2008/08/updates_to_righthealth_home.html" />
   <id>tag:blog.kosmix.com,2008://3.118</id>
   
   <published>2008-08-07T07:43:24Z</published>
   <updated>2008-08-07T08:35:08Z</updated>
   
   <summary>When we launched our Kosmix alpha product a few weeks ago, we neglected to mention the new RightHealth homepage. Well, that may have been because we didn&apos;t have one at the time, but let&apos;s not get into technicalities. Thanks to...</summary>
   <author>
      <name>Saumil</name>
      
   </author>
   
   
   <content type="html" xml:lang="en" xml:base="http://blog.kosmix.com/">
      <![CDATA[When we launched our Kosmix alpha product a few weeks ago, we neglected to mention the new RightHealth homepage. Well, that may have been because we didn't have one at the time, but let's not get into technicalities. 

Thanks to our wonderful UED and Dev teams, we have now managed to create a new RightHealth homepage that provides a good foundation to build upon and iterate upon as we get the site ready for a public launch. 

You can try it out here: <a href="http://righthealth.kosmix.com">http://righthealth.kosmix.com</a>. 

Feedback is always welcome, of course, unless you have something negative to say. ]]>
      
   </content>
</entry>
<entry>
   <title>Pop Quiz: What Do TechCrunch, Indoor Skydiving and Kosmix have in common?</title>
   <link rel="alternate" type="text/html" href="http://blog.kosmix.com/2008/07/pop_quiz_what_do_techcrunch_in.html" />
   <id>tag:blog.kosmix.com,2008://3.117</id>
   
   <published>2008-07-28T18:12:37Z</published>
   <updated>2008-07-28T18:31:33Z</updated>
   
   <summary>Let us start at the outset by saying that we aren&apos;t the best headline writers. But that&apos;s not the point. A few folks from the Kosmix team attended the annual TechCrunch August Capital party this past Friday night. As a...</summary>
   <author>
      <name>Saumil</name>
      
   </author>
   
   
   <content type="html" xml:lang="en" xml:base="http://blog.kosmix.com/">
      <![CDATA[Let us start at the outset by saying that we aren't the best headline writers. But that's not the point. 

A few folks from the Kosmix team attended the annual <a href="http://www.kosmix.com/topic/techcrunch">TechCrunch</a> August Capital <a href="http://www.techcrunch.com/2008/06/24/its-time-for-our-annual-techcrunch-event-at-august-capital/">party</a> this past Friday night. As a sponsor of the event, we had the opportunity to set up a booth and show off our shiny new alpha version of <a href="http://www.kosmix.com">Kosmix.com</a>. 

The feedback was extremely positive and insightful. We'd also like to state for the record that this had nothing to do with those wonderful mojitos which the bartenders mixed with impressive flair. Kosmixers Vijay, Nicky and Matthew manned the booth while the rest of us walked around talked Kosmix with the 750 other entrepreneurs, investors, press people and professional glad handers that packed the event. You might also be interested to know that one of our demo topics of the night was Akon's November 2006 album "<a href="http://www.kosmix.com/topic/Konvicted">Konvicted</a>". Why? Presumably because Akon abuses the rewriting of the letter C to the letter K almost as much as Kosmix, but this is pure speculation :)

Proceeds from the event went directly to Malaria Now, "an inclusive, grassroots movement to control malaria". Jeff Weiner presented one of those massive checks that we can't help but associate with Publisher's ClearningHouse and Kosmix sponsored a business card raffle that gave away four tickets to <a href="http://kosmix.com/topic/indoor_skydiving?">indoor skydiving</a>! 

If you were at the event and have photos to share, drop us a line at saumil AT kosmix DOT com and we'll link to them. ]]>
      
   </content>
</entry>
<entry>
   <title>NBC Digital Health Network Videos Live on RightHealth </title>
   <link rel="alternate" type="text/html" href="http://blog.kosmix.com/2008/07/nbc_digital_health_network_vid.html" />
   <id>tag:blog.kosmix.com,2008://3.116</id>
   
   <published>2008-07-21T17:58:54Z</published>
   <updated>2008-07-21T18:12:49Z</updated>
   
   <summary>If you are like us, there is nothing more you enjoy than a few minutes spent every afternoon watching cats skate on rollerblades at that eternal time waster site (aka YouTube). But what if you or a loved one has...</summary>
   <author>
      <name>Saumil</name>
      
   </author>
   
   
   <content type="html" xml:lang="en" xml:base="http://blog.kosmix.com/">
      <![CDATA[If you are like us, there is nothing more you enjoy than a few minutes spent every afternoon watching cats skate on rollerblades at that eternal time waster site (aka YouTube).

But what if you or a loved one has a health condition, something you’d like to get information for? Where do you find the most comprehensive information for diabetes or breast cancer or anorexia, for example? We’d like to hope that that place is Kosmix RightHealth and it is that hope that keeps us swilling the caffeine and eating all those pizzas (sorry, we meant celery greens, this is a health website after all). 

To that end, we’ve partnered with The NBC Digital Health Network to deliver high quality compelling video content to our consumers. We’re launching with over 1000 health videos targeted to several categories like depression, diabetes, women’s health, etc. We expect to add 50 videos a week, so – at the risk of sounding horribly clichéd – stay tuned.  

Here is a sample link where you can find videos about diabetes: <a href="http://tinyurl.com/6y6z2h">http://tinyurl.com/6y6z2h</a>. Do leave us feedback in comments, we’d love to hear it. 
]]>
      
   </content>
</entry>
<entry>
   <title>Dr. Chang: In for a Checkup</title>
   <link rel="alternate" type="text/html" href="http://blog.kosmix.com/2008/07/dr_chang_in_for_a_checkup.html" />
   <id>tag:blog.kosmix.com,2008://3.114</id>
   
   <published>2008-07-14T22:44:57Z</published>
   <updated>2008-07-14T22:51:45Z</updated>
   
   <summary>If you think that most Kosmix employees just sit around creating homepages for every topic on the web and playing ping pong all day long, you might be interested to know that our own Dr. Steven Chang was recently interviewed...</summary>
   <author>
      <name>nicky</name>
      
   </author>
   
   
   <content type="html" xml:lang="en" xml:base="http://blog.kosmix.com/">
      <![CDATA[If you think that most Kosmix employees just sit around creating homepages for every topic on the web and playing ping pong all day long, you might be interested to know that our own Dr. Steven Chang was recently interviewed for the Washington Post’s new health blog <em>The Checkup</em>. During his interview with the blog’s author, Jennifer Huget, Dr. Chang highlighted some of the funniest and least-known medical terms for the routine bodily conditions that drive us all nuts. (The blog also gave a shout out to RightHealth.com, the - ahem - #2 health site online.)

Our favorite medical terms from Dr. Chang’s list? We like rhinotillexomania (compulsive nose picking) and neuropraxia (pins and needles in the limbs). Take a moment to check these out and <a href="http://blog.washingtonpost.com/checkup/2008/07/i_have_what_for_july_7.html">read the full story here</a>…we think you’ll be tickled.
]]>
      
   </content>
</entry>
<entry>
   <title>Why MeeHive Should Be On Your Radar</title>
   <link rel="alternate" type="text/html" href="http://blog.kosmix.com/2008/06/why_meehive_should_be_on_your.html" />
   <id>tag:blog.kosmix.com,2008://3.107</id>
   
   <published>2008-07-01T00:33:02Z</published>
   <updated>2008-07-01T00:34:58Z</updated>
   
   <summary>By: Nicky. In my last blog post, I detailed in a rather cryptic fashion the concept of a ‘Personalized News Dial Tone.’ I explained that in much the same way that your phone instantly connects you to the people in...</summary>
   <author>
      <name>Saumil</name>
      
   </author>
         <category term="Kompany Technology" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://blog.kosmix.com/">
      <![CDATA[By: Nicky.

<a href="http://blog.kosmix.com/2008/06/a_personalized_news_dial_tone.html">In my last blog post</a>, I detailed in a rather cryptic fashion the concept of a ‘Personalized News Dial Tone.’ I explained that in much the same way that your phone instantly connects you to the people in your life, Kosmix is working on a product that instantly connects you to all of your news interests that change around you every moment of the day. 

Since it’s Monday morning and I have 2.5 cups of coffee (read: personality) running blissfully through my veins, now seems the perfect time to tell you a bit more about what we’ve been doing with this product - which we’ve named MeeHive.

Why MeeHive? Well, think of a Bee Hive, a place that is so full of frenzied activity that it literally buzzes, and then imagine that we offered you your very own hive where you could collect stories that interest you. That would make you buzz, wouldn’t it?

We debuted MeeHive at last month’s Under the Radar conference held at the Microsoft Campus in Mountain View, CA. Under the Radar is dedicated to showcasing the industry’s up-and-coming players – the startups who are developing some of the freshest and most creative products out there.

Sesh, our fearless CTO, presented MeeHive as part of the ‘Graduate Circle,’ a forum for established companies like Kosmix to discuss how they got to be where they are and how they are continuing to innovate.

During his well-received presentation, Sesh described how in a world of ‘pull’ models, where you search the web high and low to get the information you want delivered to you, MeeHive is a news ‘push’ model – delivering fresh information to you all the time so that you don’t have to go looking for it. 

He noted that with MeeHive’s ability to leverage the Kosmix user base and deliver uber-relevant results, it is well-positioned for success. Of course, we know that getting MeeHive to where we want it is a marathon, not a sprint, so we’ll be spending the summer building the most robust product we can in preparation for a launch not too far down the road. In the meantime, <a href="http://www.meehive.com">sign up for our beta</a> and we’ll keep you posted on developments.

]]>
      
   </content>
</entry>
<entry>
   <title>TopicTopia: Anheuser Busch</title>
   <link rel="alternate" type="text/html" href="http://blog.kosmix.com/2008/06/topictopia_anheuser_busch.html" />
   <id>tag:blog.kosmix.com,2008://3.105</id>
   
   <published>2008-06-27T07:27:50Z</published>
   <updated>2008-06-27T07:37:48Z</updated>
   
   <summary>Before posting an entry exclusively dedicated to beer, we worried about our job security in this tepid environment. Then we decided that the risk was, well, worth it. The recent news around the purchase of American icon Anheuser Busch by...</summary>
   <author>
      <name>Saumil</name>
      
   </author>
   
   
   <content type="html" xml:lang="en" xml:base="http://blog.kosmix.com/">
      <![CDATA[Before posting an entry exclusively dedicated to beer, we worried about our job security in this tepid environment. 

Then we decided that the risk was, well, worth it. The recent news around the purchase of American icon Anheuser Busch by foreign brewer InBev has lots of people worried silly. Personally, we prefer our brew a bit stronger and darker but do appreciate the sentiment. 

After all, it takes an exquisitely American company to make those wonderful ads. 

We decided to take Kosmix for a spin. You can look at the topic page <a href="http://www.kosmix.com/topic/Anheuser_Busch?">here</a>. 

Our personal favorites are the product search and the "American Heroes" advertising audio clips (powered by TheFind and Seeqpod, respectively) but you make your own decisions!]]>
      
   </content>
</entry>
<entry>
   <title>&quot;Exploring the Haystack&quot; For Dummies</title>
   <link rel="alternate" type="text/html" href="http://blog.kosmix.com/2008/06/exploring_the_haystack_for_dum.html" />
   <id>tag:blog.kosmix.com,2008://3.104</id>
   
   <published>2008-06-27T03:06:19Z</published>
   <updated>2008-06-27T03:25:29Z</updated>
   
   <summary>Oh, we&apos;re just kidding, of course. We&apos;re too nice to call anyone a dummy, but we do enjoy a mildly jokey headline. Anand Rajaraman - Kosmix co-founder and, more importantly, ping ponger with a mean backhand - recently wrote a...</summary>
   <author>
      <name>Saumil</name>
      
   </author>
         <category term="Press Stuff" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://blog.kosmix.com/">
      <![CDATA[Oh, we're just kidding, of course. We're too nice to call anyone a dummy, but we do enjoy a mildly jokey headline. 

Anand Rajaraman - Kosmix co-founder and, more importantly, ping ponger with a mean backhand - recently wrote a post on his personal blog articulating some of the key details behind our alpha launch. We are cross posting it here without his permission (don't think he'll sue). If you haven't yet tried out our alpha product, you can do so <a href="http://www.kosmix.com">here</a>. You can also find Anand's entire library of musings <a href="http://anand.typepad.com">here</a>.

<strong>Searching for a Needle or Exploring the Haystack?</strong>

Search engines are great finding the needle in a haystack. And that's perfect when you are looking for a needle. Often though, the main objective is not so much to find a specific needle as to explore the entire haystack.

When we're looking for a single fact, a single definitive web page, or the answer to a specific question, then the needle-in-haystack search engine model works really well. Where it breaks down is when the objective is to learn about, explore, or understand a broad topic. For example:

    * Hiking the Continental Divide Trail.
    * A loved one recently diagnosed with arthritis.
    * You read the Da Vinci code and have an irresistible urge to learn more about the Priory of Sion.
    * Saddened by George Carlin's death, you want to reminisce over his career.

The web contains a trove of information on all these topics. Moreover, the information of interest is not just facts (e.g., Wikipedia), but also opinion, community, multimedia, and products. What's missing is a service that organizes all the information on a topic so that you can explore it easily. The Kosmix team has been working for the past year on building just such a service, and we put out an alpha yesterday. You enter a topic, and our algorithms assemble a "topic page" for that topic. Check out the pages for <a href="http://www.kosmix.com/topic/continental_divide_trail?">Continental Divide Trail</a>, arthritis, <a href="http://www.kosmix.com/topic/priory_of_sion?">Priory of Sion</a>., and <a href="http://www.kosmix.com/topic/george_carlin?">George Carlin</a>.

The problem we're solving is fundamentally different from search, and we've taken a fundamentally different approach. As I've written before, the web has evolved from a collection of documents that neatly fit in a search engine index, to a collection of rich interactive applications. Applications such as Facebook, MySpace, YouTube, and Yelp. Instead of serving results from an index, Kosmix builds topic pages by querying these applications and assembling the results on-the-fly into a 2-dimensional grid. We have partnered with many of the services that appear in the results pages, and use publicly available APIs in other cases.

Here are some of the challenging problems that we had to tackle in building this product:

   1. Figuring out which which applications are relevant to a topic. For example, Boorah, Yelp, and Google maps are relevant to the topic "restaurants 94041". WebMD, Mayo Clinic, and RightHealth are relevant to "arthritis". If we called each application for every query, the page would look very confusing, and our partners would get unhappy very quickly! I'll write more on how we do this in a separate post by itself, but it's very, very cool  indeed.
   2. Figuring out related topics in the Related in the Kosmos section on each Topic page. For example, you can start from the Priory of Sion and laterally explore Rosslyn Chapel or the Madonna of the Rocks.
   3. Figuring out the placement and space allocation to each element in the 2-dimensional grid. Going from one dimension (linear list) to two dimensions (grid) turns out to be quite a challenge, both from an algorithmic and from a UI design point of view.

In this alpha, we taken a first stab at tackling these challenges. We are still several months from having a product that we feel is ready to launch, but we decided to put this public alpha out there to gather user feedback and tune our service. Many aspects of the product will evolve between now and then: Do we have the right user interaction model for topic exploration? Do we put too much information on the topic page? Should we present it very differently? How do we combine human experts with our algorithms?

Most importantly, the Kosmix approach does not work for every query! Our goal is to organize information around topics, not answer arbitrary search queries. How do we make the distinction clear in the product itself? Can we carve out a separate niche from search engines?

We hope to gain insight into all these and more questions from this alpha. Please use it and provide your feedback!]]>
      
   </content>
</entry>
<entry>
   <title>Kosmix.com Alpha Launch!</title>
   <link rel="alternate" type="text/html" href="http://blog.kosmix.com/2008/06/kosmixcom_alpha_launch.html" />
   <id>tag:blog.kosmix.com,2008://3.101</id>
   
   <published>2008-06-25T18:20:23Z</published>
   <updated>2008-06-25T19:58:14Z</updated>
   
   <summary> The Kosmix team has been working around the clock (with mandatory ping pong and beer breaks in between) for several months now. We are thrilled to announce the alpha launch of our horizontal offering, you can give it a...</summary>
   <author>
      <name>Saumil</name>
      
   </author>
         <category term="Press Stuff" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://blog.kosmix.com/">
      <![CDATA[<img alt="kosmix.png" src="http://kosmix.com/images/logo/kosmix.png" width="181" height="70" />

The Kosmix team has been working around the clock (with mandatory ping pong and beer breaks in between) for several months now. We are thrilled to announce the alpha launch of our horizontal offering, you can give it a whirl here: <a href="http://www.kosmix.com">http://www.kosmix.com</a>. Kosmix's mission in life is to intelligently organize the web for any topic that catches your fancy - easy, right?!

Are you a comedy fan? You might want to check out our topic page on George Carlin: <a href="http://kosmix.com/topic/george_carlin? ">http://kosmix.com/topic/george_carlin? </a>

Astronomical gas prices got you down? Ditch that Hummer and learn all about the Toyota Prius here: <a href="http://kosmix.com/topic/toyota_prius? ">http://kosmix.com/topic/toyota_prius? </a>

We'd love to hear your feedback in the comments (you can also come by our offices and we'll offer you a very healthy Odwalla) - please note that this current incarnation is an early alpha version and we expect it to evolve significantly over the next few months. We know there are rough edges and your opinions will help us get to the next level. 

We also believe that the new horizontal product will extend the great success we've had with our three vertical sites that reach over 15 million consumers every month as of March 2008: <a href="http://www.righthealth.com">RightHealth</a>,
<a href="http://www.rightautos.com">RightAutos</a> and <a href="http://www.righttrips.com">RightTrips</a>. Here is a fun Hitwise traffic chart that we sometimes gaze lovingly at, to the mild annoyance of our significant others and close friends. 

<img src="http://blog.kosmix.com/2008/06/hitwise-healthrankings-6-21.gif" width="552" />

Gotta go now - ping pong beckons - but stay tuned! It's going to be a fun ride getting to the beta version. 
]]>
      
   </content>
</entry>
<entry>
   <title>A Personalized &apos;News Dial Tone&apos;</title>
   <link rel="alternate" type="text/html" href="http://blog.kosmix.com/2008/06/a_personalized_news_dial_tone.html" />
   <id>tag:blog.kosmix.com,2008://3.94</id>
   
   <published>2008-06-17T17:37:48Z</published>
   <updated>2008-06-17T17:41:27Z</updated>
   
   <summary>By: Nicky If getting news alerts in your email inbox were a drug, I might qualify as a junkie. On a day-to-day basis, I get messages concerning the weather, the environment, the election, places to travel far and wide, an...</summary>
   <author>
      <name>Saumil</name>
      
   </author>
   
   
   <content type="html" xml:lang="en" xml:base="http://blog.kosmix.com/">
      By: Nicky 

If getting news alerts in your email inbox were a drug, I might qualify as a junkie. On a day-to-day basis, I get messages concerning the weather, the environment, the election, places to travel far and wide, an update on what’s going on in Silicon Valley, and yes, info on my favorite guilty pleasure, MTV’s The Hills (I would like to think that it takes a special kind of woman to admit to this particular interest on her first Kosmix blog post). 

I also search the web, proactively seeking out stories that my alerts missed in my quest to get my daily dose of domestic and global news. I dutifully track down the stories that matter to me, day, after day, after day, after…well, you get the gist. 

So here’s a question – why does getting my news work this way? Why does it require me to search for my interests online or clutter up my email inbox in the process? Sure, I am willing to go the extra mile for my news right now, spending the time necessary to track down what’s most important to me, but some days I’m too busy and some days, I just don’t feel like doing all that work. 

In a perfect world, the latest information would come directly to me in a tidy package comprised of a killer UI and a console that allowed me to manage all of my interests easily. In the same way I pick up the phone and the dial tone signals that it’s ready to connect me to all of the people in my life, there could be a place online that would connect me to all of my news interests. Not just the big headlines, although I would certainly find those there too, but also the niche ‘nano-interests’ that belong solely to me.

I would love to tell you that this idea, a sort of ‘personalized news dial tone,’ was mine, and popped easily into my head one morning as I headed to work. Really it belongs to a team here at Kosmix that is developing a product that will meet all of the needs I have just detailed.

Interested in the concept and how it connects to other Kosmix properties like RightHealth, RightAutos, and RightTrips? Stay tuned – Kosmix is working on bringing your world, to you, just the way you like it (and because we’re nice people, MTV’s The Hills is strictly optional).

      
   </content>
</entry>
<entry>
   <title>Kosmix Goes to AllThingsD; A Few Good Quotes </title>
   <link rel="alternate" type="text/html" href="http://blog.kosmix.com/2008/06/kosmix_goes_to_allthingsd_a_fe.html" />
   <id>tag:blog.kosmix.com,2008://3.80</id>
   
   <published>2008-06-01T21:08:11Z</published>
   <updated>2008-06-01T21:12:59Z</updated>
   
   <summary>By: Venky Last week, Anand and I decided to play hookey and jet down to Carlsbad, California, for The Wall Street Journal’s premier tech conference: AllThingsD. This is was my first D Conference and I was very impressed by the...</summary>
   <author>
      <name>Saumil</name>
      
   </author>
   
   
   <content type="html" xml:lang="en" xml:base="http://blog.kosmix.com/">
      By: Venky 

Last week, Anand and I decided to play hookey and jet down to Carlsbad, California, for The Wall Street Journal’s premier tech conference: AllThingsD. This is was my first D Conference and I was very impressed by the quality of the attendees and the speakers. The format was Kara Swisher or Walt Mossberg interviewing celebrity CEOs. 

The celebrity CEOs interviews we saw: Jeff Bezos (Amazon), Michael Dell, Barry Diller (IAC), Jeff Bewkes (TimeWarner), Jerry Yang (Yahoo), Mark Zuckerberg (Facebook), and Rupert Murdoch (News Corp).. 

Here are some interesting lines that I recall from the conference:

&quot;You are a public company, you get a 60% premium, you spend 3 months trying to find an alternative, you don&apos;t. What do you do? You say yes&quot;, both Diller and Murdoch. 

&quot;Is Google Voldemort?” – Walt Mossberg to Jerry Yang, since both Jerry and Steve Ballmer kept referring to Google as the “Market Leader”, similar to the “One who must not be named” in Harry Potter. 

&quot;Driving a 2 ton vehicle to get your 2 pound package from the store is the worst logistics system invented&quot; -- Jeff Bezos. Walt Mossberg had the perfect comeback -- &quot;doesn&apos;t sound like a 60 ton UPS truck delivering that 2 pound package is much better&quot;. Of course Jeff came back with the USPS stops at every house. 

&quot;We have built a core infrastructure in SEO and SEM, so we can take a new effort, and spin it up very quickly&quot; -- Barry Diller, trying to articulate what connects all those disparate IAC properties. 

&quot;We look at any financial option, whether it be IPO, investment, acquisition, and see if it will get us to our vision quicker. It&apos;s interesting, if and only if it does. The IPO, investment, acquisition is not interesting in its own right&quot; -- Mark Zuckerberg, the youngest CEO with the clearest answer. 

&quot;We didn’t buy Alaska to save two elk” – Rupert Murdoch. 

I also chatted on the sidelines with Jeff Bezos, Don Graham (Chairman of the Washington Post), Steve Case (Revolution Health), Adam Lashinsky (Fortune magazine), Jessica V (Wall Street Journal reporter covering Google, Yahoo!), Matt Marshall (Venturebeat), Om Malik (Gigaom) and more... 

All in all, a great week in sunny southern California!

      
   </content>
</entry>
<entry>
   <title>A Kosmixer&apos;s Decision to Forego Burning Man</title>
   <link rel="alternate" type="text/html" href="http://blog.kosmix.com/2008/05/a_kosmixers_decision_to_forego.html" />
   <id>tag:blog.kosmix.com,2008://3.78</id>
   
   <published>2008-05-28T07:53:04Z</published>
   <updated>2008-05-28T07:59:19Z</updated>
   
   <summary>By: Tina Nanez I’ve been working in the Valley for several years and have met some great people and experienced so many different cultures. As most of us know, Silicon Valley is full of diversity. Working in this diverse environment...</summary>
   <author>
      <name>Saumil</name>
      
   </author>
   
   
   <content type="html" xml:lang="en" xml:base="http://blog.kosmix.com/">
      By: Tina Nanez

I’ve been working in the Valley for several years and have met some great people and experienced so many different cultures.  As most of us know, Silicon Valley is full of diversity.  Working in this diverse environment really opened my eyes and inspired me to step out of my own element.  There’s so much to learn and experience but so little time.  My last great adventure was to that storied Bay Area stomping ground called Burning Man. I had such a wonderful time last year; I’ve been planning my return this year!  All of that changed on the evening of April 8th as I watched HBO’s documentary, “The Greatest Silence: Rape in The Congo”.  I can’t explain how or why this specific documentary touched me the way it did but I felt a visceral emotion unlike any other. 


      <![CDATA[The documentary captures the silent and often ignored rape survivors in their country where chaos and violence are part of every day. The film exposes the incredibly brutal civil war that has raged for over ten years in the Democratic Republic of Congo (DRC). In the eastern part of the country there were 40,000 reported rape cases in 2007 but the number of unreported incidents may be far greater.  Few of the perpetrators are brought to justice. Men in the villages are usually unarmed and unable to defend the women. They commonly react to their shame by abandoning the partners who survive.

Congo has the blessing, and the curse, of natural resources such as diamonds, gold, coltan - a mineral used in cell phones and computer chips (essential in Silicon Valley), cobalt and uranium. Mine workers in Congo seldom benefit from the mineral wealth they help extract from the ground.  Instead, they often work long hours for meager wages ($1.00 – $2.00 per day).  In the race to plunder natural resources, rebels have engaged in brutal warfare over control of the land. Over 4 million people have died either as a direct result of war-related causes or because of disease, malnutrition, lack of access to clean water and basic medical care. Preventable diseases such as diarrhea and malaria have often proved deadly.  Decades of corrupt leadership have lead to a breakdown in social services – resulting in virtually no dependable health care services or school system. Widespread malnutrition, aggravated by ongoing conflict, has been one of the top killers in Congo. This is a tragic example of how greed for money and power can diminish us as human beings. 

In 2004, the International Rescue Committee (Congo Global Action member) reported in their mortality survey that 38,000 continue to die every month, 1200 a day to preventable causes (A new report will be released soon). This is the equivalent of an Asian Tsunami every 6.5 months or a September 11 every 2.5 days. 

Make no mistake – this is the deadliest war since World War II. And yet we don't talk about the Congo. Never heard of this conflict? You aren't alone.

The Congolese people think they are not worth the effort in the eyes of the world. -  “When 4 million people have died, and no one cares, we don't feel human anymore.”- Jean Paul, Congolese man.

I logged onto Kosmix’s own <a href="http://www.righttrips.com">http://www.righttrips.com</a> and found some wonderful volunteer programs in South Africa, the time lines range from 2-12 weeks.  It’s confirmed; I’m turning in my Burning Man ticket and will journey to Africa. Surprisingly enough, when it came down to it, this was an easy decision. 

Take action:
<a href="http://www.enoughproject.org/action">http://www.enoughproject.org/action</a>
<a href="http://www.theirc.org/where/the-irc-in-central-african.html">http://www.theirc.org/where/the-irc-in-central-african.html</a>
]]>
   </content>
</entry>
<entry>
   <title>Six Words</title>
   <link rel="alternate" type="text/html" href="http://blog.kosmix.com/2008/05/six_words.html" />
   <id>tag:blog.kosmix.com,2008://3.69</id>
   
   <published>2008-05-19T06:44:14Z</published>
   <updated>2008-05-19T06:59:21Z</updated>
   
   <summary>By: Venky Harinarayan Two months ago, we were at Accel’s CEO summit. It was a fun event with great speakers -- opened with Steve Ballmer and ended with Eric Schmidt! Also on the agenda: each start-up CEO doing a 30...</summary>
   <author>
      <name>Saumil</name>
      
   </author>
   
   
   <content type="html" xml:lang="en" xml:base="http://blog.kosmix.com/">
      <![CDATA[By: Venky Harinarayan

Two months ago, we were at Accel’s CEO summit. It was a fun event with great speakers -- opened with Steve Ballmer and ended with Eric Schmidt! 

Also on the agenda: each start-up CEO doing a 30 second elevator-pitch on their company, on the spot. Ambushed thus, Anand and I drew straws – I lost, and had 5 minutes to prepare.  

While preparing, I thought of an NPR program, where they discussed describing your life in six words: “Cursed with cancer, blessed by friends”, and “No wife. No kids. No problems”. Hemingway was once challenged to do a story in 6 words: “For sale: baby shoes, never worn”. That was the origin of the Six Words. Smith Magazine (<a href="http://www.smithmag.net/sixwords/">http://www.smithmag.net/sixwords/</a>) recently revived interest in this format. They sought out and published a collection of 6 word memoirs titled “Not Quite What I Was Planning”.  It is catching on: the New York Times had articles in the last couple weeks, where healthy eating is: “Eat Food. Not too much. Mostly plants”. And good investing is: “Index (mostly). Save a ton. Reallocate infrequently”. Seven words, but it is the Times after all. 

Why is a thirty-second elevator-pitch interesting? Economy with time forces clarity and focus. You have to pick what’s most important. Economy with words has the same effect. But 6 words? Well, if people can describe their lives with 6 words, surely we can describe a company in 6 words. So let’s do Kosmix in 6. I’ll cheat a little here, since we’re a media company – I’ll use 3 words for the consumer and 3 words for the advertiser. Here it is (I’m sure your six will be different J). Ta-dah!

Kosmix: “Organize the Web. Targeting AND Reach”. 

Back to the Accel event, I chickened out and did the traditional 30 second pitch. “I should have gone with six!”
]]>
      
   </content>
</entry>
<entry>
   <title>A New Take on Web 2.0</title>
   <link rel="alternate" type="text/html" href="http://blog.kosmix.com/2008/04/a_new_take_on_web_20catching_b.html" />
   <id>tag:blog.kosmix.com,2008://3.57</id>
   
   <published>2008-04-30T18:17:01Z</published>
   <updated>2008-05-01T19:27:58Z</updated>
   
   <summary>By: Karen Song Today, we happened to be at a YIPEE mixer with a friend and there was a raffle drawing for business cards that attendees had dropped into the bucket. Alas, neither of us had a business card to...</summary>
   <author>
      <name>Matthew</name>
      
   </author>
   
   
   <content type="html" xml:lang="en" xml:base="http://blog.kosmix.com/">
      By: Karen Song

Today, we happened to be at a YIPEE mixer with a friend and there was a raffle drawing for business cards that attendees had dropped into the bucket. Alas, neither of us had a business card to drop, but when I opened my purse at least 7 dropped out. 7 business cards I had attained at yesterday’s Web 2.0 Expo without realizing it. I joked that I could have considerably increased my odds of getting the prized manicure by impersonating a few business developers and marketers. 

As I sipped my Shirley Temple, it occurred to me how representative this overflowing purse of business cards really was to the world of Web 2.0—how easy it was to make connections and how random the Valley was. In other parts of the world, meeting strangers can mean gleaning through the weirdos of the planet; but in the Valley, everyone is weird, weird in their beliefs about technologically driven social change and obsessed with making a faster, better, smaller world a mere mouse click away. 

Lights, camera, action. The stage was set for information overload. In fact the whole Expo was. Keynote speakers compared Web 2.0 to the industrial revolution, encouraging consumers to direct their “cognitive surplus” towards generating content. Crowds of people streamed through the showcase, clapping their hands for the next installment of Web 2.0 rockstars. 

I was in geek heaven. And perhaps a tad out of my comfort zone. Buzzwords, phrases teeming with self-aggrandizing ambition thundered in my ears. I needed to be doing more. It was like a religion, a cult. I couldn’t sit still. I couldn’t go home and watch mindless television, I had to go home and post on wikipedia and obsess about why Pluto wasn’t a planet. I had to go home and be an innovator. The edgy men in their late twenties hunched over their laptops suddenly became the wave of the future. A wave I had to surf. 

Disoriented and overwhelmed, I stumbled into a room called the “Blogger’s Lounge,” thinking I could find some kind of solace amongst the writers at the conference. Alas, a haggard looking man in a plaid shirt suddenly leapt out of his seat and made a scene. “NO I AM NOT OKAY!” He screamed before mumbling to himself rather crazily. A security guard kindly suggested I move myself out of the doorway for my own safety instead of standing their open-mouthed and gaping. 
While they called in reinforcements, I decided to leave. But before I could…

“Karen Song! Is that really you?!”  

A friend from Stanford intercepted me. He was a business developer for Ustream, a site that broadcast live streams alongside user chat, and he happened to be presenting for his company in the lounge. He made room for me at a table where I picked up a copy of “We Are Smarter Than Me,” a book on crowd-sourcing. 

It was nice to see a familiar face in the crowd. But I saw several others that day. Another friend happened to be working for TellMe, a blackberry voice service that looked up directions, weather, and restaurants when you asked. He seemed excited and rushed over with a warm hug as soon as he singled me out from the throngs of anonymity flocking to his showcase. 

By day’s end, I was more excited than agitated. The exchange of ideas, the exposure to what was out there, was quite refreshing. And ultimately I decided that I was finding more familiar ground in what I had originally perceived to be unfamiliar territory. 

Scott Berkun, who spoke on “The Myths of Innovation” conveyed that real innovation wasn’t necessarily about the blue sky territory but solving problems. Edison wasn’t the first to invent the lightbulb, but he was the first to worry about the power supply. Gutenberg wasn’t necessarily looking to “democratize information” but simply to print a better book. 

That’s what true innovators are about—not pumping themselves up with fancy terms or allusions of social instigation, but enacting real change through fixing concrete problems. I had to admire that. And I ultimately decided that although I was distracted by the hype, I could admire the larger vision of this convention. 

But I had more to smile about. Before I left the Web 2.0 Conference, I met a kindly Indian man named Mukesh Ahuja from Yugma. 

“You work at Kosmix!” He exclaimed. “I know Sesh! His son goes to the same school as mine! Tell him and Venky I say hi!” He warmly pressed his business card into my hand. 

That’s when I decided to say goodbye. 

      
   </content>
</entry>
<entry>
   <title>Kosmix Bloggers - sell your wares!</title>
   <link rel="alternate" type="text/html" href="http://blog.kosmix.com/2008/04/kosmix_bloggers_sell_your_ware.html" />
   <id>tag:blog.kosmix.com,2008://3.56</id>
   
   <published>2008-04-30T06:47:33Z</published>
   <updated>2008-04-30T07:14:09Z</updated>
   
   <summary>We&apos;ve recently seen a notable surge in the number of Kosmix bloggers - its hard to gauge why, but sometimes we do know how to accept a gift without questioning it (a blog is an eternal record of thoughts, opinions...</summary>
   <author>
      <name>Saumil</name>
      
   </author>
         <category term="Kompany Kulture" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://blog.kosmix.com/">
      <![CDATA[We've recently seen a notable surge in the number of Kosmix bloggers - its hard to gauge why, but sometimes we do know how to accept a gift without questioning it (a blog is an eternal record of thoughts, opinions and expressions; in other words, we wait patiently until an opportunity arises to make fun of the blog's author). 

Here are some posts by Kosmixers that you might enjoy:

If you've tired of the Silicon Valley echo chamber and have a burning desire to learn about commodity corn, look no further. We've got you covered: <a href="http://onthejohn.wordpress.com/2008/04/30/open-source-seeds/">http://onthejohn.wordpress.com/2008/04/30/open-source-seeds/</a>

If you are like us and can't get enough of what the echo chamber is discussing, here is an interesting take on network effects of cloud computing: <a href="http://anand.typepad.com/datawocky/2008/04/a-herald-of-rev.html">http://anand.typepad.com/datawocky/2008/04/a-herald-of-rev.html</a>

Okay, we admit it, we love linking to blog posts that link to other blog posts about search. Read about Squidoo versus Hubpages and one Kosmixer's take here: <a href="http://rembrance.blogspot.com/2008/04/less-is-more.html">http://rembrance.blogspot.com/2008/04/less-is-more.html</a>

We have a few more to share, but we'll try to keep this format fresh and make you want more. ]]>
      
   </content>
</entry>

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